NORML PSA: Do You Know Where Your Police Are?

NORMLtv is now streaming a new public service announcement highlighting the unfortunate consequences that arise when precious law enforcement resources are misappropriated due to enforcement of marijuana prohibition.

If states were allowed to experiment with models of decriminalization and legalization they would be able to re-prioritize law enforcement to more effectively combat violent crime. Every 12 seconds a house is burglarized in the United States, with only an estimated 13 percent of these criminals ever being brought to justice. Meanwhile, a marijuana smoker is arrested every 35 seconds in this country. The process of which can take a police officer off of the street for hours. With 1.3 million violent crimes and 9.3 million property crimes being committed annually, you have to ask yourself:
Do you know where your police are?
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28 thoughts

  1. these failed drug war policies have cost billions of dollars and ruined far too many families to be continued any longer. there are many common sense approaches to this social issue that deserve the opportunity to succeed rather than beating the dead horse of criminalization!

  2. Good spot. If it gets attention beyond the choir it could have an impact. I’d also like to see a PSA that stresses the safety record of cannabis compared to alcohol and tobacco. Zero deaths and no increased mortality or cancer risk (even when smoked) would be impressive stats for a widely used recreational substance…if it weren’t called marijuana.

  3. Yea well anybody that has any crime done to them and they go in to report it should be able to request a duty sheet for the time that their crime happened n see what the police were doing.
    If there is evidence to show some poor sap was being arrested for non violent drug then start making noise
    We got to fight against this drug war anywhere we can.

  4. I really like this ad campaign, “Do you know where you’re police are?”
    I’d like to see more like them with more statistics of crimes being committed that the police force, both local and federal, should focus reallocate their time on

  5. If we can’t pay for our bills,than we can’t pay for prohibition laws to be inforced. As for prohibition”keep up the demand” and the cause and need for marijuana etc.

  6. Great video! What we need is money. If we had millions like they spend on these presidential campaigns, I believe we already could’ve had marijuana regulation somewhere. It’s sad that this world revolves on money. While our media coverage is becomming more common (and more positive) if we had money wed be respected like everyone. Either way the grassroots movement will happen. It’s just a matter of when, where, and how!

  7. Product Placement
    The product is ads such as this from NORML & MPP or just these types of ads without an endorsement for the organization.
    I’d like to see them embedded in television shows and major motion pictures, especially blockbusters somehow.
    Jenji Kohan has done a fantastic job with Weeds. Frontline and History Channel and Discovery are a great resource for getting out the truth, of course.
    Cannabis sells itself. What a great selection cannabis clubs and coffeeshops have to offer! Dangle that in front of the public.

  8. Maybe they’re afraid of war crime trials for crimes against humanity.
    Wow kinda sorry to tell them that right now for the public woes Fire it up Dude.

  9. I wonder whether “smoker” was the best choice of word. I think a better and actually more accurate statement would be, “Meanwhile, someone in possession of marijuana…”
    It sounds more benign, does not bring the whole “smoking” thing into it, and is more true anyway. Few people are arrested while actually smoking.
    The point is a good one though, anyway.

  10. Three quarters of the money from those burglaries will go to buy dope. This is what has kept LEO budgets swelling. But it is like a dog chasing its tail. If they decriminalized all drugs and made them affordable to all, with distribution centers at rehab centers then we would have a chance to treat those with drug problems instead of waiting for them to commit crimes and then warehousing them in jails. Take the profits out of drugs and you take the crime out of drugs. But crime has become an industry that local, state and the feds have become reliant on for jobs and income. Stop crime and what do you do with all of those people that work in the industry?

  11. This is perfect… Id also be interested to see the stats in comparison to unsolved rapes, assalts & murders too..

  12. With federal and state shutdowns looming the law enforcement organizations really need to get on board with legalizing pot! Actually the whole of the government needs to get on board! They waste so much trying to keep it off the street and keeping people locked up! There is billions of dollars to be made to help our dying economy! All the lawmakers just don’t want to admit that legalization is needed to help this country! Legalization was needed twenty years ago when all the man made drugs started hitting the streets! America needs help and legalization of marijuana is step in the right direction!

  13. SWITCH THE FIRST TWO LETTERS OF OPTIMISM AND YOU GET POTIMISM!
    Potimism-[pot-uh-miz-uhm]- noun
    . The belief that marijuana will become legal no matter how unlikely it seems and there are positive ways around the excuses people give saying it can’t be legal.
    Tell your friends! Let’s make this viral!
    TEN REASONS WHY I HAVE POTIMISM
    1. A disposition to look at the medical/financial benefits of marijuana and the good it will bring by making it legal.
    2. The belief it can be used responsibly like alcohol, except it’s much safer.
    3. Marijuana prohibition has overall failed and there are reasons it needs to be legal. Having more people vote yes on propositions that would make marijuana more available would help.
    4. To know that if it was sold in stores, weed would not be considered a” gateway drug” due to the fact that some dealers who sell marijuana also sell hard drugs like cocaine and heroin, making it an easy access to its use. This would also make it harder for minors to get it since there would be an age limit.
    5. To know the Reefer Madness generation was a time when people were brainwashed by the government to believe that marijuana has more negative side effects than it really does and that it leads to making bad decisions like murder, which is not true. The movie Reefer Madness, which exploits these untrue lies and was made for the purpose of having people oppose weed, has “Tell your children” in text at the end which sadly to say many have, leading to a chain of generations to believing it is worse than it really is. Thankfully this chain is weakening and more people are starting to realize the truth about weed.
    6. To know that alcohol is the driving force in a number of public and domestic disputes which can lower if more people smoked marijuana instead of drinking alcohol.
    7. That drug lords who operate marijuana rings can start their own legal business if marijuana became legal. (why not?)
    8. Knowing that it being illegal is causing violence to go up due to drug wars. This would go down significantly if the plant was legal.
    9. It had other uses such as oil and clothing.
    10. Our fore fathers, like George Washington and Thomas Jefferson, grew marijuana and our last three presidents have smoked weed.
    LET’S KILL THE TABOO AND HAVE OPPOSERS START HAVING A NEW MINDSET ON MARIJUANA!

  14. deja yous..I was was kicking it in the 70’s and we were so sure smoking bud was on the verge of being legal…. everybody became complacent,thought legalization was here just not talked about, but the technicalities would be ironed out and everyone could live happily stoned ever after if chosen.BUT….Hello Ronald Reagan giggling not knowing what the fuss was about while trying bud with his buds in the White House.What I don’t understand is the flak..now more than ever people know the truth about weed,and many are in decision making positions now

  15. Jesus said to do unto others as we would have them to do unto us. None of us would want our child thrown in jail with the sexual predators over marijuana. None of us would want to see an older family member’s home confiscated and sold by the police for growing a couple of marijuana plants for their aches and pains. It’s time to stop putting our own family members in jail over marijuana.
    If ordinary Americans could grow a little marijuana in their own back yards, it would be about as valuable as home-grown tomatoes. Let’s put the criminals out of business and get them out of our neighborhoods. Let’s let ordinary Americans grow a little marijuana in their own back yards.
    Here’s one way that IT IS REALLY WORKING: Arresting the criminals and collecting a fee from registered growers (and bringing in thousands of dollars to support the county budget); what a great plan! This is the way to build a better America! http://www.pbs.org/wgbh/pages/frontline/2011/07/the-pot-republic-one-sheriffs-quietly-radical-experiment.html
    The current proposal before Congress, bill HR 2306, will allow states to decide how they will regulate marijuana. Email your Congressperson and Senators at http://www.usa.gov/Contact/Elected.shtml and ask them to sign on as a CO-SPONSOR of HR 2306.
    And a big THANK YOU to the courageous, freedom loving legislators, governors, and countless others who are working so hard to bring this through! You’re doing a great patriotic service for all of America!

  16. I know where the cops are! At the donut shop satisfying the munchies after busting a pot smoker and pocketing a portion of his/her weed!
    NORML needs to elicit the support of Frito-Lay, Mars, Hershey and all of the junk food people in the fight against marijuana laws. Perhaps these companies’ lobbying efforts will counteract the anti-weed funding provided by the pharmaceutical and alcohol corporations!

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